Knowing how to run any kind of business is a bit startling at first. No one just thinks of a product, gets hold of one piece and then starts selling overnight. Everything in business takes a wee while. You need to research your market for a start – check out whether selling to a student audience or a more mature set would bring in the bucks. Getting a really good, professional web site is absolutely key. More small companies fold because of badly operating web sites. If they don’t behave properly, folk will lose interest and have no faith in your company. Getting the right business advice is also critical. There are a couple of small agencies and federations that will advice and help the newbie in town. Most of the latter contact and help has to be bought, but there are plenty of would be mentors out there to tap information.
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